In the world of PPC, Google AdWords still holds the reign over the other pay per click marketing options. The only one that comes close is Yahoo’s sponsored search marketing (previously known as Overture), and even that has made changes to imitate Google’s AdWords. Using AdWords can increase traffic and has a huge ability to…
Directory submission Directories are not an effective method to build quality incoming links but they will build volume and are a good way to get the ball rolling. Most will have a low Page Rank and pass very little link juice on, but when added all together, it could be enough to get you up…
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It’s the Web, right? So it’s supposed to be sticky. Fortunately, there are simple ways to ensure visitors “stick around” your website. Even avoiding pricey add-ons such as corporate videos, your web copy alone — if done right — can make your website more attractive to users. Here’s how: 1. Inject Some Personality, but Watch…
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Blogs are a great way to increase traffic to your site but only if they are given the same amount of attention as the rest of your marketing. The power of a successful blog is well documented and the promise of more traffic and brand engagement draws in countless webmasters every year. Content is king…
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Over the 2009 Christmas period, UK shoppers spent GBP5.45bn online, an equivilant to GBP88.00 for every person in the UK.
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